Next.js — Why We Use Modern Technologies

What Is Next.js, in Short

Next.js is a modern web development framework created by Vercel and used by giants like TikTok, Twitch, Nike, and Notion.

If WordPress is a prefabricated house — quick to set up but with clear limitations — Next.js is a house built from scratch, tailored to your needs, with superior quality materials.

Why This Matters for Your Business

A website built with Next.js loads in under 1 second. This isn't just a technical detail — it's money. Google studies show that 53% of visitors abandon a site if it takes more than 3 seconds to load. On mobile, the percentage is even higher.

Moreover, Google uses speed as a ranking factor. A slow site ranks lower in search results — no matter how good your content is.

Many popular platforms generate pages that appear "empty" to Google — content only shows after the browser runs JavaScript. Next.js solves this through Server-Side Rendering: the page reaches Google already complete, with all text visible. The result: better indexing, higher rankings, more customers.

WordPress powers ~43% of the global internet — which is exactly why it's the #1 target for cyberattacks. Vulnerable plugins, pirated themes, weak passwords — the risks are real. Next.js has no exposed database, no third-party plugins that can be compromised. The attack surface is minimal by design.

But I've Heard WordPress Is Cheaper...

It's true that a basic WordPress site can be built faster. But the full calculation tells a different story. In the long run, costs for premium plugins, specialized hosting, security updates, and customization limitations exceed the initial investment in a Next.js site.

What This Means for You, Concretely

When you choose to work with Site Modern, you don't just get a website that "looks good." You get a site that loads fast on any device, technically optimized for Google from day one, secure without platform vulnerabilities, and ready to grow with your business.

Technology is not an end in itself — it's the tool that turns your website into an employee working 24/7 for your business.

Want to See the Difference in Practice?

Start right now: test your current website at pagespeed.web.dev and see for yourself how fast — or slow — it really is. The score shown tells you exactly how Google sees it.

If you already have a website and want to understand what the test results mean — or if you want to start fresh with a solid foundation — contact us for a free analysis. We'll tell you exactly where you're losing visitors and what should be changed.